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AIM:NEWS · Consumer Discretionary · AIM-listed, technology-enabled public relations and communications services for SMEs
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Pathos Communications plc

Pathos Communications plc is a technology-enabled, human-led public relations company that helps small and medium-sized enterprises (SMEs) secure media coverage across traditional and digital outlets. It operates a differentiated 'pay-on-results' pricing model (clients pay only when coverage is secured) supported by proprietary AI tools (Pressella and PathosMind). The Group listed on AIM in December 2025 and serves over 7,000 SME clients across more than 80 countries, predominantly in North America.

The latest annual report

FY2025 in sixty seconds

year to 31 Dec 2025 · approved 4 May 2026 · 51 pages · Companies House

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Pathos Communications plc runs a public relations business that gets media coverage for small companies, which pay only when coverage appears. In the year to 31 December 2025 revenue rose 14.7% to $13.1m, from $11.4m, but the loss after tax widened to $630k from $517k.

The report says one-off costs made the loss bigger. These were the costs of listing its shares on London's AIM market in December 2025, plus write-offs of unpaid bills from a marketing test that was abandoned. Bad debts from customers who never paid were still a large cost, though they fell after tighter checks on new clients began in April 2025. The share of revenue kept after direct costs slipped.

The listing raised $6.0m, lifting cash at the year end to $6.2m from $219k. Apart from its office lease the company has no borrowings, and it is paying no dividend. Management said 2026 had started with strong trading momentum, with results weighted to the second half. The auditor raised no doubts about the company's ability to keep going.

From the reportevery line sits on the page it names
What drove revenue

Pay-on-results pricing model removing traditional retainer barriers to entry for SMEs

The 'pay-on-results' model aligns commercial incentives with client outcomes; clients pay when coverage is secured

page 5
What moved the marginheadwind

Gross margin %

Gross margin was 75% in 2025 versus 79% in 2024

page 7
What management said

Pathos enters 2026 with strong trading momentum, a differentiated proposition and a healthy balance sheet; forecast annual results are weighted towards the second half of the year

page 4
The dividend

The Directors do not recommend the payment of a dividend for the year (FY24: £nil)

page 17

The whole reading, with the risks it names

Key figures

2 years on one page · FY2024–FY2025

The share price over the full statements

LineFY202412/24FY202512/25
Revenue
Operating profit
Profit for the year
Basic EPS
Free cash flow
Net debt (negative = net cash)
Shares in issue
Operating margin
Return on capital employed—

USD millions, negatives in brackets. Per-share lines in cents. Share counts in millions. Margins and returns as percentages, calculated from the filed figures. later is what a following report restated the figure to; vs is a second reading that disagrees. The figure shown is the one the original filing printed, and both readings are kept. Click any figure: opens the report page it was read from, highlighted; shows how it was calculated.

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Nothing restated

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